Journal

 

 

Threes: Letter to the Rip-offs

It’s complicated and hard to express these conflicting feelings but hopefully this is a start. We are so happy with Threes and how it has done and all the response. Seriously. And even writing this feels like we’re whining about some sour grapes that we have no business feeling sour about. Like it’s not ok to feel the way we do some of the time. But we do.

We do believe imitation is the greatest form of flattery, but ideally the imitation happens after we’ve had time to descend slowly from the peak -- not the moment we plant the flag.

It took awhile to climb this mountain, 14 months actually. So to “show our work”, we’re posting around 45,000 words that mark the trail we took. It’s not every text, skype call or even every email in our big 500+ email thread. But it’s the important stuff, and a lot of it was important to getting Threes out in the world.

These guys care about their work.

Ramkumar Shankar